Sr Product Manager, Opt-In Rewards
Building the Future of Crypto
Our Krakenites are a world-class team with crypto conviction, united by our desire to discover and unlock the potential of crypto and blockchain technology.
What makes us different?
Kraken is a mission-focused company rooted in crypto values. As a Krakenite, you’ll join us on our mission to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion. For over a decade, Kraken’s focus on our mission and crypto ethos has attracted many of the most talented crypto experts in the world.
Before you apply, please read the Kraken Culture page to learn more about our internal culture, values, and mission. We also expect candidates to familiarize themselves with the Kraken app. Learn how to create a Kraken account here.
As a fully remote company, we have Krakenites in 70+ countries who speak over 50 languages. Krakenites are industry pioneers who develop premium crypto products for experienced traders, institutions, and newcomers to the space. Kraken is committed to industry-leading security, crypto education, and world-class client support through our products like Kraken Pro, Desktop, Wallet, and Kraken Futures.
Become a Krakenite and build the future of crypto!
Proof of Work
The Team
The Product Lead, Opt-In Rewards (OIR) role will be responsible for growing Kraken’s OIR program. This individual will own success of the product, leading product strategy, roadmap, and execution. The key success metric will be the amount of assets enrolled in the program, and this must fit within Kraken’s financial, regulatory and risk objectives.
The Opportunity
- Own the overall strategy, long-term vision, and roadmap for the Opt-In Rewards (OIR) product portfolio, driving client acquisition, engagement, and retention.
- Own the financial success and P&L of the product, with strategic levers around availability, pricing, duration, and cost efficiency.
- Partner cross-functionally with Treasury, Legal, Marketing, and Client Experience teams to balance business needs and compliance with a compelling product offering.
- Set policies for product duration, renewal, and exit mechanics that work for clients while protecting the firm’s risk and liquidity position.
- Manage projections of sources & uses for OIR products with Treasury to ensure maximum capital efficiency.
- Own the overall regulatory and risk program for OIR; define how OIR products should operate within Kraken’s regulatory, legal, and risk appetite.
Skills You Should HODL
- 7+ years experience in financial services, fintech, or crypto, ideally in roles related to deposits, liabilities, rewards, or similar client-balance products.
- Proven track record owning strategy and performance for a complex product portfolio, including growth, economics, and risk considerations.
- Demonstrated ability to lead cross-functional teams and influence senior stakeholders without always having direct line authority.
- High degree of comfort with data, forecasting, and scenario analysis; able to partner effectively with Capital Markets and Treasury teams.
- Excellent communication skills, capable of explaining complex financial and regulatory topics in clear, client-centric language.
- An interest in crypto to create financial freedom in the world. You should be familiar with crypto in a user sense, and bonus points for professional experience.